payless opens fake luxury shoe store palessi selling 600 shoes CBS reports Payless invited a group of 60 fashion influencers to come shop at the pseudo boutique—which the brand set up at a luxury mall in . 1 talking about this
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Those that attended the exclusive party paid between 0 and 0 for Payless shoes that typically run up to . Payless, as Palessi, sold ,000 worth of shoes in hours .Payless enlisted advertising agency DCX Growth Accelerator to create the fake .
Payless enlisted advertising agency DCX Growth Accelerator to create the fake luxury store — replete with a statue and gold mannequins — and invited 60 influencers, . Recently the budget-friendly shoe company Payless pulled a savage prank on fashion influencers in California. ‘Payless’ took over a former Armani store in Santa Monica, . CBS reports Payless invited a group of 60 fashion influencers to come shop at the pseudo boutique—which the brand set up at a luxury mall in . Palessi made ,000 in sales in just three hours. The buyers got their money back and free shoes for their trouble. The stunt certainly paid off as the campaign has gone viral.
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Fashionistas snatched up the shoes, paying up to 0 for some that are usually priced at Payless for under . They even commented on how ‘sophisticated’ and ‘high . The shoe company set up a fake luxury store called "Palessi," stocked it with Payless shoes, and invited fashion influencers to check out the collection at a "grand opening . Those that attended the exclusive party paid between 0 and 0 for Payless shoes that typically run up to . Payless, as Palessi, sold ,000 worth of shoes in hours within the opening. Payless enlisted advertising agency DCX Growth Accelerator to create the fake luxury store — replete with a statue and gold mannequins — and invited 60 influencers, recruited from the.
Recently the budget-friendly shoe company Payless pulled a savage prank on fashion influencers in California. ‘Payless’ took over a former Armani store in Santa Monica, stocked the shelves with their shoes and opened the doors of the pop-up store to influencers under the fake brand name Palessi. CBS reports Payless invited a group of 60 fashion influencers to come shop at the pseudo boutique—which the brand set up at a luxury mall in Los Angeles—and sold them Payless shoes at an.
Palessi made ,000 in sales in just three hours. The buyers got their money back and free shoes for their trouble. The stunt certainly paid off as the campaign has gone viral. Fashionistas snatched up the shoes, paying up to 0 for some that are usually priced at Payless for under . They even commented on how ‘sophisticated’ and ‘high-quality’ they were! “I would pay 0.0. People would be like ‘where did you get those?’” said one duped shopper. The shoe company set up a fake luxury store called "Palessi," stocked it with Payless shoes, and invited fashion influencers to check out the collection at a "grand opening party."There may be a few schools of thought on why the Payless faux boutique stunt has attracted so much attention this week, with its videos of Los Angeles fashionistas paying 0 for shoes.
Influencers got their cash back, along with free shoes. Their reactions caught in the short- and longer-form ads—those shocked “gotcha” moments—are fairly priceless. Payless set up a private launch party for a new brand of luxury shoes, Palessi. No such brand exists, and Payless surprised guests after informing them that the shoes came from Payless.
Those that attended the exclusive party paid between 0 and 0 for Payless shoes that typically run up to . Payless, as Palessi, sold ,000 worth of shoes in hours within the opening.
Payless enlisted advertising agency DCX Growth Accelerator to create the fake luxury store — replete with a statue and gold mannequins — and invited 60 influencers, recruited from the. Recently the budget-friendly shoe company Payless pulled a savage prank on fashion influencers in California. ‘Payless’ took over a former Armani store in Santa Monica, stocked the shelves with their shoes and opened the doors of the pop-up store to influencers under the fake brand name Palessi. CBS reports Payless invited a group of 60 fashion influencers to come shop at the pseudo boutique—which the brand set up at a luxury mall in Los Angeles—and sold them Payless shoes at an. Palessi made ,000 in sales in just three hours. The buyers got their money back and free shoes for their trouble. The stunt certainly paid off as the campaign has gone viral.
Fashionistas snatched up the shoes, paying up to 0 for some that are usually priced at Payless for under . They even commented on how ‘sophisticated’ and ‘high-quality’ they were! “I would pay 0.0. People would be like ‘where did you get those?’” said one duped shopper. The shoe company set up a fake luxury store called "Palessi," stocked it with Payless shoes, and invited fashion influencers to check out the collection at a "grand opening party."There may be a few schools of thought on why the Payless faux boutique stunt has attracted so much attention this week, with its videos of Los Angeles fashionistas paying 0 for shoes.
Influencers got their cash back, along with free shoes. Their reactions caught in the short- and longer-form ads—those shocked “gotcha” moments—are fairly priceless.
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payless opens fake luxury shoe store palessi selling 600 shoes|payless shoes news